Senior Brand Designer

Job Description

The Senior Brand Designer brings the 15Five brand identity to life, oversees its evolution, and increases brand equity by delivering consistently distinctive, breakthrough creative execution.

OUTCOMES

• Increase brand awareness and salience through highly effective creative execution
• Shape and elevate the visual design of all of our marketing communications spanning advertising, sales enablement, web, social, video and more
• Defend our brand and increase buyer recall through relentless adherence to our style guide
• Improve the efficiency of marketing spend and creative execution
• Evolve and optimize our creative workflow spanning briefing, timeline development, project management and creative asset distribution
• Ensure seamless collaboration across the marketing team and with a stable of creative freelancers
• Evolve our brand so that it grows with us
• Experiment with new expressions of our brand identity spanning different mediums, asset types and styles
• Build a new set of distinctive assets that become mental shortcuts for our brand, and evaluate and apply the science of creative effectiveness
• Up level the overall production quality of our creative output to increase audience engagement and attention

WHAT YOU’LL BRING

• 7-10 years of brand design experience, including at least 4 years supporting and collaborating with an in-house marketing team
• B2B experience and/or SaaS experience preferred, but not required
• Deeply familiar with common graphic design suites like Adobe Creative Cloud
• Familiar with or willing to master Figma and Asana
• Must be fluent in brand, marketing and design principles and best practices
• Hands on experience with logo design, typography, color, web layout design, print production, advertising and social media content
• Experience with owning and optimizing a creative workflow
• Demonstrable design thinking and execution skills with a strong portfolio

COMPETENCIES

• Collaboration. You are willing to hold our marketing team accountable for clear, concise creative briefs and willing to hold yourself accountable for delivering creative that meets each program objective. You incorporate feedback and take direction well, but you also make firm recommendations on the ideal creative approach.
• Empathy. You are deeply curious about the joys and struggles of HR leaders and incorporate that into everything you do. You are humble enough to pursue creative directions that will resonate with the audience even if they do not align with your own personal tastes.
• Courage. You recognize that our category and the world at large are noisy and oversaturated with messages, and you are eager to push us to take bold, intelligent risks with our creative brand.

About 15Five

Founded in 2011, 15Five equips HR leaders to play a strategic role in their company’s growth. HR leaders use 15Five to combine engagement, performance, and OKRs on one platform so they can make insightful decisions and take strategic action. Unlike other ‘command and control’ performance systems, 15Five uses the latest in people science to turn managers and employees into self-driven owners of performance and engagement. To further the impact of talent on company growth, 15Five also provides education, coaching, and community for HR leaders, managers, and employees. HR leaders at over 2,800 companies, including Credit Karma, Spotify, and Pendo, rely on 15Five’s software and services to make their talent a growth driver.

At 15Five we focus on building a diverse team that prioritizes inclusivity and celebrates everyone’s unique identity. We are proud of our thriving hybrid culture that supports a remote-first workplace balanced with distributed office hubs, and annual opportunities for all employees to connect in person. We also offer: full Medical, Dental, and Vision, employer paid Term, Short Term and Long Term Disability, paid Sick Time Off, Military Leave, Jury Duty Leave, Unlimited Vacation, flexible work arrangements, up to 16 weeks Paid Parental Leave for birth and non-birth parents, Bereavement Leave, therapy and relationship counseling, weekly Best-Self Time, monthly stipend for wellness, monthly reimbursement for phone and/or internet, Sabbatical Program accessed at 5 or 7 Years and Retirement Account Program with 4% match at 6 months employment. We also provide extensive training and development such as strengths discovery and alignment and Manager specific development opportunities.

For more information see:

Our Mission, Vision & Values – https://www.15five.com/about/

Our People and Culture – https://www.15five.com/about/careers/

Diversity, Equity & Inclusion – https://www.15five.com/dei/

Our Personal & Professional Development Resources – https://www.15five.com/resources/content-library/

Reading over the role description and feeling like you don’t check every box? That’s okay; if you think you have what it takes but don’t necessarily meet all the criteria, please apply—you could be exactly who we are looking for!

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